Sustainable Design Lab
At the Sustainable Design Lab, we push the boundaries of packaging innovation. Powered by Veritiv, we work alongside our clients to create bold, sustainable packaging solutions that deliver performance, reduce environmental impact, and set new industry standards. It’s where creativity meets sustainability, turning ideas into impactful, real-world designs.
Ready to innovate your packaging?
Let’s collaborate on innovative, sustainable packaging solutions tailored to your needs. Contact us today and start making an impact.
Sustainable Design Lab Podcast
At Veritiv, we believe that the future of packaging is sustainable, and we’re committed to helping you navigate the path forward. Hosted by Chris Bradley and Brodie Vander Dussen, the Sustainable Design Lab Podcast is your deep dive into the most exciting innovations in the packaging world today.
Sustainably Packaged Magazine
Discover the Future of Sustainable Packaging
Get an inside look at the innovations, trends, and expert insights shaping the future of packaging in Sustainably Packaged Magazine by Veritiv. From case studies on leading companies to practical tips on sustainable packaging strategies, this publication is packed with knowledge to help you stay ahead.
Ready to dive deeper? Explore the first issue now and see how sustainability is transforming packaging.
The Sustainable Design Lab Approach
We believe in a collaborative, data-driven approach to packaging innovation. By working with forward-thinking brands and leveraging our industry expertise, we’re reimagining what’s possible in packaging design. From materials science to circular design systems, our solutions are crafted to address sustainability goals while maintaining performance, cost-efficiency, and brand integrity.
Discovery & Assessment
We start by understanding your current packaging systems, identifying areas where sustainability can be enhanced. Through comprehensive assessments and Life Cycle Analysis (LCAs), we provide you with valuable insights that guide the path forward, helping you make informed decisions.
Innovation & Design
With a clear understanding of your goals, we collaborate to design packaging solutions that balance performance, cost-efficiency, and environmental impact. We leverage the latest innovations in materials and design to create packaging systems that align with both your sustainability objectives and business needs.
Execution & Optimization
Once the design is in place, we help ensure smooth implementation across your operations. We support you in scaling these solutions, optimizing performance, and continuously improving them as new technologies and standards emerge, ensuring long-term sustainability for your packaging.
Visit the Sustainable Design Lab in San Jose, CA
Our Sustainable Design Lab in San Jose is a hub for innovation, where we collaborate with businesses to develop and test sustainable packaging solutions. Explore new materials, prototype designs, and create impactful, packaging with the expertise and resources you need.
Unlock the Future of Sustainable Packaging
EPR Masterclass Guide
Navigate the complexities of Extended Producer Responsibility (EPR) with our comprehensive guide, offering actionable insights and strategies to help you stay compliant and optimize packaging for sustainability.
Listen to the Podcast
Tune into the Sustainable Design Lab Podcast for expert insights, innovative packaging solutions, and inspiring stories from leaders in sustainability.
Read the Magazine
Discover how Veritiv’s innovative PLA straws helped a fast-food chain comply with regulations and enhance product quality.
About Veritiv
The Sustainable Design Lab is Veritiv’s innovation hub, where sustainability meets cutting-edge packaging solutions. As part of Veritiv, we leverage the company’s extensive resources, scope, and scale to deliver high-performance, sustainable packaging — such as recyclable materials, compostable alternatives, reusable formats, and responsibly sourced fiber-based designs — that align with both business goals and environmental responsibility.
While we benefit from the Veritiv Edge—our deep industry expertise, global network, and comprehensive supply chain capabilities—the Sustainable Design Lab is a dynamic, forward-thinking space where new ideas, materials, and design strategies come to life. Here, we challenge the status quo and create packaging solutions that push boundaries, reduce waste, and drive meaningful change.
Delivering Goodness
Our team of over 7,500 coworkers, operating from more than 120 solutions centers and manufacturing sites located in 7 countries have the global scale to support your company's needs globally. We are your partners in sustainability – leveraging our capabilities and reach to enable your business to implement renewable, recyclable and reusable packaging.
Team of Coworkers
Veritiv has over 100 years of history working with customers to develop innovative packaging solutions.
Manufacturing & Solution Centers
We’re ready to meet your global fulfillment demands with resources and facilities across North America, Europe, Asia, Australia & New Zealand.
New Trees Planted
Interested in learning more?
We’re here to help with all your sustainable packaging needs. Contact us to start the conversation today.
